Betancourt Group

We dedicate our expertise to amplify the voices of those making a significant impact on our environment and society.

We are a full-service communications, marketing, and business strategy firm for positive social and environmental impact. We partner with visionary organizations and initiatives, from leading conservation groups, to groundbreaking social enterprises, artists and creatives, who are at the forefront of driving meaningful change.

Our Clients Get Featured in the World’s Leading Publications

Focus Areas

SDG Alignment

We help organizations, businesses, nonprofits, and government agencies align their goals and activities with the UN Sustainable Development Goals (SDGs). From strategy to storytelling, we ensure your work contributes to a better, more equitable future.

Conservation

Through storytelling, education, and public awareness, we help organizations protect, restore, and enhance ecosystems. We believe in the power of communication to inspire conservation action and drive change.

Brand Purpose

Why does your brand exist? We help you define your “why” and develop communication strategies that authentically embody your purpose, creating meaningful connections with your audience.

Social Enterprises

We champion social enterprises by amplifying their message through compelling storytelling. Our goal is to help you share your impact with the world and inspire action.

 

Creativity for Impact

We collaborate with artists, filmmakers, musicians, photographers, and other creatives to harness the power of art for positive social and environmental impact. By amplifying the voices of those using creative mediums to inspire change, we help bring their work to the forefront and connect them with wider audiences.

Artificial Intelligence

We embrace AI’s transformative potential in public relations and marketing, leveraging it for personalized, targeted communication strategies, automation of routine tasks, and predictive insights that drive decision-making.

Latest news and updates

Celebrating International Day of Forests

Celebrating International Day of Forests

The International Day of Forests is observed every year on March 21st. The day was established by the United Nations General Assembly in 2012 to raise awareness of the importance of forests and their vital role in sustaining life on Earth. Forests cover about...

Understanding Your "Why"

Angela Betancourt appeared on the Innovation City podcast to talk about the power of storytelling.

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