GOT BAG, a purpose-driven and innovative outdoor & lifestyle travel brand with the mission to create a significant positive impact in fighting ocean plastic pollution, announces its collaboration with Outerknown, surfing legend Kelly Slater’s pioneering lifestyle brand. The two brands share a passion for ocean conservation and have joined forces for an exclusive line of bags, backpacks, and accessories that recover and recycle up to 9.9 lbs of plastic waste from our oceans and waterways.
The product launches include :
- Backpacks that recover & recycle 7.7 lbs of plastic from our oceans & waterways,
- Duffle bags that recover & recycle 9.9 lbs of plastic from our oceans & waterways,
- Fanny packs & Shower bags that recover & recycle 1.7 lbs of plastic from our oceans and waterways
- Other accessories like wallets and cardholders
GOT BAG uses its own Ocean Impact Plastic to make each product which the brand recovers with its clean-up initiative in Southeast Asia.
“Both GOT BAG and Outerknown are well-respected industry leaders with a deeply engaged community. Therefore, our goal is not only to bring together our expertise in innovative and sustainable fashion but, more importantly, to leverage our reach and create as much awareness as possible to highlight how we can all have a real and meaningful impact when we work together. Choices make changes, and we hope to encourage people to make the right choices to preserve our great outdoors,” said Matthias Paisdzior, Head of GOT BAG North America. He initiated the collaboration between the two brands with Tommy Monette, Director of Wholesale at Outerknown.
The collaboration launches globally, and products will be available in retail stores in North America starting in June and will go live later this year.
About GOT BAG
GOT BAG is a sustainable, social-first outdoor & lifestyle travel brand that has developed the world’s first backpacks made of ocean plastic. GOT BAG is on a mission to create significant positive impact in fighting ocean plastic pollution and protecting the marine biosphere. To help create a plastic-free future for our oceans, GOT BAG collects and recycles up to 9.9 pounds of plastic from the ocean for every GOT BAG made. The brand launched in North America in October 2020. To date, GOT BAG’s global efforts have recovered and recycled more than 400,000 pounds of plastic from the ocean. https://us.got-bag.com/
About Outerknown
Founded by professional surfer Kelly Slater and acclaimed designer John Moore, Outerknown is a sustainable lifestyle brand made For People and Planet. Every decision is made with the highest regard for the hands that craft their clothes and the world we call home. From seeds to suppliers to circular design, the mission is to protect natural resources, empower the people crafting their clothes, and inspire change within the industry and beyond by being completely transparent about their process. Since their launch, they have created trusted partnerships with companies such as Fair Trade USA, bluesign®, and Econyl®. By patterning their supply chain processes around the Fair Labor Association guidelines, they reached full accreditation by the FLA in two and a half years, faster than any other clothing brand ever. Outerknown proves that sustainability and style can be synonymous, and neither has to be sacrificed for the other. https://www.outerknown.com/