Exciting to see our CEO, Angela Betancourt, quoted in Forbes!
In the article “How Philanthropy Can Help Build Brands And Address Crisis Situations,” Angela shares insights on why authentic corporate giving is essential for building long-term brand equity and trust.
At Betancourt Group, we help purpose-driven companies align their communications with their values because when it comes to brand resilience, authenticity always leads.
Thank you to Edward Segal for the thoughtful feature.
Read the full article here: https://www.forbes.com/sites/edwardsegal/2025/07/11/how-philanthropy-can-help-build-brands-and-address-crisis-situations/