Welcome to Our Plastic Free July Hub

 

Plastic Free July invites us to rethink the everyday choices that shape our world. Plastic has transformed modern life, bringing convenience and innovation but also creating one of the most pressing environmental challenges of our time. Governments, industries, and corporations have a significant responsibility to reduce plastic pollution at its source, but each of us can take meaningful steps to reduce waste and support sustainable solutions.

Throughout July, Betancourt Group will share practical resources, stories, and simple ways to reduce plastic waste in everyday life. Explore our interactive Plastic Free July Challenge, discover new ideas, and join us in building habits that benefit our communities, oceans, and future. Lasting change begins with a single step.

Resources

Plastic Free July Website

Earthday.org

Ocean Conservancy

Off the Shelf

Top Tips to Use ChatGPT for Brand Building

Top Tips to Use ChatGPT for Brand Building

Explore Betancourt Group’s latest blog post to discover top tips on how to use AI tool ChatGPT for brand building. Learn how content creation, brainstorming, customer interaction simulations, market research, and crisis communication can all be enhanced with this innovative technology. Dive into the future of PR and marketing with us today!

An interview with microplastic expert Dr. Jennifer Brandon.